Create Google Play Feature Graphics in 1024 × 500

Design the required Google Play feature graphic for your Android app or game with a clear central focal point, brand-led visuals, app or game imagery, editable messaging and high-quality export. Build a graphic that extends your store identity without simply repeating the app icon.

Feature Graphic Design Toolkit

Build a Store Graphic around the App or Game Experience

The feature graphic is not another screenshot and not a larger app icon. Use it as a broader branded visual that communicates the product experience while keeping the composition simple enough to survive smaller display sizes and cropping.

Exact 1024 × 500 Canvas

Start directly in the Google Play feature graphic format so the composition is designed for the final store asset instead of being resized from another banner later.

Central Focal Point

Keep the strongest product visual and key branding near the center so important content is less vulnerable to cropping on different Play surfaces.

App or Game Experience

Use product artwork, UI context or gameplay-inspired visuals that communicate what the app or game feels like rather than relying only on a logo.

Editable Headline

Add a concise message only when it improves understanding. Keep the wording short enough to remain legible when the graphic appears at smaller sizes.

Brand Extension

Extend the visual language of the app icon through typography, color and supporting imagery instead of placing an oversized duplicate of the icon in the feature graphic.

High-Quality Export

Export a crisp final image in a supported format for Play Console while keeping the original project direction reusable for future store updates.

Feature Graphic Workflow

Create a Google Play Feature Graphic in Four Steps

Begin with the product experience and central focal point, then add only the supporting branding and copy the asset genuinely needs.

1

Choose the main product idea

Decide whether the feature graphic should emphasize the app’s core benefit, gameplay, branded world, feature or launch theme.

2

Build around the center

Place the most important visual near the middle and keep edge content secondary so cropping does not remove critical information.

3

Add brand and copy carefully

Use brand colors and short messaging that support the product rather than repeating the app icon or overcrowding the composition.

4

Review at smaller size and export

Check whether the focal point and message still work when reduced, then export the final 1024 × 500 asset in a supported file format.

Feature Graphic Checklist

Before uploading, check the asset as both a brand visual and a flexible Play Store graphic.

  • Exactly 1024 × 500 px
  • Strong visual near the center
  • Limited fine detail
  • Brand extends rather than duplicates the icon
  • JPEG or 24-bit PNG without alpha
Create 1024 × 500 Graphic
Current Google Play Feature Graphic Guidance

Design within the Official Play Requirements

Google Play currently requires a feature graphic for publishing a Store Listing and provides detailed recommendations for composition, cropping and visual clarity.

Required Format

Current Play Console guidance specifies:

  • A feature graphic must be provided to publish the Store Listing.
  • Required dimensions: 1024 × 500 px.
  • Use JPEG or 24-bit PNG without alpha.
  • The graphic can appear in multiple Google Play placements.

Focal Point & Cropping

Google recommends protecting the important content from variable presentation:

  • Keep prominent visuals and the focal point toward the center.
  • Do not place the app name, logo, primary slogan or main UI in cutoff zones.
  • Restrict secondary background elements toward the edges.
  • Plan for additional UI overlays in some Play formats.

Visual Style

Google also recommends making the asset legible and distinct:

  • Convey the app or game experience and core value.
  • Avoid prominent branding that simply duplicates the app icon.
  • Avoid overloading the graphic with fine detail.
  • Consider vibrant colors and avoid relying on pure white or dark gray backgrounds that can blend into Play surfaces.
Google Play feature graphic requirements can change. Verify the latest Play Console Help guidance before final submission, especially if your asset is also being used alongside preview video or other promotional surfaces.
Feature Graphic Use Cases

Create Different Feature Graphic Directions for Different Products

The same 1024 × 500 canvas can support very different visual strategies depending on whether you are presenting an app, mobile game, new release or branded product update.

Productivity App

Use a clean interface-led composition with a concise value message and a central product visual rather than a decorative logo-only banner.

Mobile Game

Emphasize recognizable gameplay, characters, environments or action while keeping the most important visual information near the center.

Finance or Business App

Use a controlled brand palette, clear product context and minimal supporting copy that communicates trust and function without excessive detail.

Health & Fitness App

Build around the user outcome, activity or product experience with enough contrast to keep the central story clear at reduced sizes.

Feature Release

Refresh the visual direction around a major update while keeping the broader app identity recognizable and aligned with the rest of the store listing.

Localized Campaign

Adapt any added messaging for the target language while preserving a centered focal point and the same overall visual identity.

Feature Graphic vs Screenshot

Use the Feature Graphic for Brand-Level Impact and Screenshots for Product Detail

These assets work together but serve different roles in the Google Play listing. The feature graphic is a broad branded composition, while screenshots demonstrate specific in-app experiences.

Design Area Feature Graphic Store Screenshot
Main purpose Brand-level app or game presentation Demonstrate specific in-app experiences
Canvas Fixed 1024 × 500 Varies within Google Play screenshot rules
UI detail Use selectively Real UI should be prominent
Visual focal point Keep important content near the center Keep feature or workflow readable
Campaign role Broad identity and promotional presentation Feature sequence and product explanation
Related RenderDuck Tools

Continue with the Google Play Asset You Need

Use this page for the dedicated feature graphic, then move to screenshots, listing coordination, templates or feature-graphic optimization when you need the next store asset.

Store Listing

Google Play Store Listing Generator

Coordinate screenshots, feature graphics, localization and other Android listing assets in one connected workflow.

Build Google Play listing →
Screenshots

Google Play Screenshot Generator

Create the screenshot sequence around real Android app UI, feature messaging and current Play guidance.

Create Google Play screenshots →
Free Tool

Free Feature Graphic Generator

Create a feature graphic from a free-start workflow and export a clean standard marketing asset.

Create free feature graphic →
Templates

Feature Graphic Templates

Start from reusable 1024 × 500 compositions and customize the brand, app imagery, message and background.

Browse feature graphic templates →
Examples

Google Play Feature Graphic Examples

Explore different app and game presentation directions for inspiration before creating your own feature graphic.

View feature graphic examples →
Guidelines

Google Play Feature Graphic Guidelines

Review the current feature graphic dimensions, focal-point guidance, cropping considerations and content recommendations.

Read feature graphic guidelines →
FAQ

Google Play Feature Graphic Generator FAQs

Common questions from Android developers and game creators preparing the required Google Play feature graphic.

What is a Google Play feature graphic?

A Google Play feature graphic is a dedicated 1024 × 500 store asset used to present an app or game visually across selected Google Play surfaces.

Is a feature graphic required?

Yes. Current Play Console guidance states that a feature graphic must be provided to publish a Store Listing.

What is the required Google Play feature graphic size?

The current required size is 1024 × 500 pixels.

What file formats are accepted?

Current Google Play guidance requires JPEG or 24-bit PNG without alpha.

Where should the main visual be placed?

Google recommends keeping the prominent visual and focal point toward the center because outer areas can be cropped depending on the Play surface.

Should I place my app icon in the feature graphic?

Google recommends avoiding prominent branding that simply duplicates the app icon. Use branding that extends the icon’s visual identity instead.

Can I add text to the feature graphic?

Yes, but keep it concise and protect important words from cutoff zones. Fine details and small text can become difficult to see on smaller displays.

Can I create feature graphics for both apps and games?

Yes. The feature graphic can communicate app value, product context, gameplay, characters, brand identity or other experience-led visuals depending on the product.

Does RenderDuck add a watermark to the standard export?

RenderDuck is designed to provide clean standard app marketing exports without placing a RenderDuck watermark over the finished graphic.

Create Your Google Play Feature Graphic with RenderDuck

Start with the correct 1024 × 500 canvas, build around a strong central focal point, customize the brand and message, and export a polished Google Play feature graphic directly from your browser.

Start Creating Feature Graphics