Open with the strongest play moment
Choose a frame that makes genre, setting and core interaction quickly recognisable.
Game screenshots should convey gameplay, world, challenge or progression. Avoid marketing imagery that makes the game itself hard to see.

Game screenshots should convey gameplay, world, challenge or progression. Avoid marketing imagery that makes the game itself hard to see.
Choose a frame that makes genre, setting and core interaction quickly recognisable.
Use later frames to reveal modes, characters, strategy or progression.
Let players see enough of the interface to understand what they will do.
Game screenshots should convey gameplay, world, challenge or progression. Avoid marketing imagery that makes the game itself hard to see.
Choose a frame that makes genre, setting and core interaction quickly recognisable.
Use later frames to reveal modes, characters, strategy or progression.
Let players see enough of the interface to understand what they will do.
Use simple, intentional composition to make the next product moment easier to notice and understand.

Lead with the main product idea

Focus on the important screen

Support the product story

Finish with a clear benefit
Game screenshots should convey gameplay, world, challenge or progression. Avoid marketing imagery that makes the game itself hard to see.
Choose a frame that makes genre, setting and core interaction quickly recognisable.
Use later frames to reveal modes, characters, strategy or progression.
Let players see enough of the interface to understand what they will do.
Use these page-specific notes when preparing your screenshots, templates, mockups or listing assets.
Game screenshots should convey gameplay, world, challenge or progression. Avoid marketing imagery that makes the game itself hard to see. The strongest version of this work begins with the real user problem your product solves, rather than a generic visual trend or a keyword placed for search engines.
Choose a frame that makes genre, setting and core interaction quickly recognisable. Use later frames to reveal modes, characters, strategy or progression. Together, those choices help the page show useful evidence instead of relying on decorative claims.
Let players see enough of the interface to understand what they will do. Before publishing, review the page on a phone-sized screen and make sure every visible claim can be supported by the product experience.
Move between tools, templates, platform resources and guides without starting the research again.
The essentials for using RenderDuck for game app screenshot templates.
Game screenshots should convey gameplay, world, challenge or progression. Avoid marketing imagery that makes the game itself hard to see.
Choose a frame that makes genre, setting and core interaction quickly recognisable.
Avoid copying another product’s creative or making unsupported claims. Build the page around your own app, users and verifiable product value.
Let players see enough of the interface to understand what they will do.
Open the editor and turn your product screens into focused, polished app marketing creative.
Start creating